3M launches consumer awareness campaign on TV energy consumption

3M’S Optical Systems Division has launched a consumer awareness campaign to raise awareness of household TV energy consumption and what to consider when purchasing an energy efficient TV.

Specifically, the company, which operates its largest North Amercian manufacturing plant in Hutchinson, will use the media to inform the public about energy-efficient TVs and the issues surrounding TV power consumption in the home.

As TV sizes get larger and consumers watch more television, energy consumption in these household fixtures has increased dramatically. In fact, with an average of two or more TVs per household turned on for a combined average of 8.2 hours per day1, U.S. household TV energy consumption is expected to equal or surpass the amount of energy used to power refrigerators—a figure that could double by 20302.

With the holiday sales season kicking off this month, 3M says it is the ideal time for consumers to learn about energy-efficient TVs. The simplest way to look for an energy efficient TV is to visit the Energy Star Web site and review the estimated annual power consumption for the TV set sizes consumers are interested in and look for the Energy Star label in stores.

“In the U.S., consumers lack awareness and knowledge about advancements in TV energy efficiency, and how the decisions they make when shopping for a new TV could greatly reduce their power bills and leave less of a carbon footprint on our planet.